3.1 Nonprofit Newsletter Reality Check: The Good, the Bad and the Ugly

A GIFT webinar featuring Tina Cincotti! March 24, 2011 10am PT/11am MT/12pm CT/1pm ET Newsletters are the one of the most valuable tools you have for keeping donors connected to your work and for showing them the impact of their support. Yet, surveys show that donors aren’t reading them. Why? Because a good newsletter is hard to find. Come hear what makes a newsletter compelling to your supporters, and how to avoid the most common mistakes. In this fast-paced webinar packed with action-oriented strategies, we’ll cover: * How to make your newsletter “donor centered” * What counts as news and what doesn’t * The importance of headlines * What your designer probably doesn’t know about design * How an e-newsletter should be different from a paper newsletter * And more… Cost: $50-$150 per site, depending on your group’s budget size. 

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