The Grassroots Fundraising Journal is our flagship publication.
Published every other month for more than 25 years, the Grassroots
Fundraising Journal produces much-needed information on
how to build successful organizations. Each issue offers practical,
how-to instruction on fundraising strategies such as direct mail,
special events, major gift campaigns, and online fundraising.
We also offer tools to help you build a board of directors that
is willing to raise money, choose a database to track donors,
manage your time effectively, and ultimately develop a successful
fundraising program.
The Grassroots Fundraising Journal is funded by subscription fees, donations, sales of materials and advertising.
Grassroots Fundraising is a nonprofit organization, fiscally sponsored by the Agape Foundation.
Donations to Grassroots Fundraising, Inc. are much appreciated. Donate now online with a credit card or by postal mail with a check. (More information about donating.)
History...
The Grassroots Fundraising Journal was founded in 1981
by Kim Klein, internationally known fundraiser and trainer, and Lisa Honig, who
worked in development for many years. Kim now serves as Publisher of the Journal.
Kim and Lisa observed that, while there was a large oral tradition about grassroots
fundraising, little of it had been recorded in writing. Furthermore, much of
the material that was written for the nonprofit sector assumed that organizations
were of a size, and had access to resources, beyond most grassroots groups. In
particular, organizations working on issues that challenge the status quo — such
as those working on racial and economic justice, environmental advocacy, peace,
or human rights and civil liberties — have a hard time finding information
that speaks to their specific needs.