Category: Dear Kim

What’s the “IRA Rollover Provision”?

Dear Kim, Would you explain in plain language the “IRA Rollover Provision”? I know it has been made permanent and it is a good thing, but I am still hesitant to mention it to anyone because I am not exactly sure what it is. ~Rolling Over With Anxiety Dear Rolling, The Independent Sector has a […]

What’s the Most Common Fundraising Strategy Around the World?

Dear Kim, You have been to a lot of countries. What is the most common strategy people use to raise money for NGOs around the world? ~Curious George Dear George, The most common strategy is asking each other, but the most common team strategy is, hands down, special events. People like to socialize, they like […]

Build Your Fundraising Team to Expand Your Reach

Dear Kim,  I am a development director in a big, if still civil, disagreement about the allocation of my time—should I spend less time reaching out to annual fund donors giving unrestricted donations under $1,000 so that I can spend more time on major donors, many of whom support specific projects? I feel strongly that […]

Rebalancing a Top-Heavy Annual Giving Program

Dear Kim,  Our fundraising team has worked hard to build a strong major gifts program. We receive 80% of our revenue from just 9% of our donors. But I’m not sure if this is healthy either. I’ve heard that an annual giving program ideally generates about 80% of revenue from 20% of donors. Should I […]

Appreciating Gifts of All Sizes

Dear Kim, We are a direct service agency and have an excellent social media presence, particularly on Facebook. We post stories, pictures and sometimes short videos. And, I should emphasize our organization does great work! So at this time of year we are getting dozens of $5-15 gifts from new donors, most of whom will […]

Collecting Donor Social Security Numbers

Dear Kim,

I have heard that the IRS is going to encourage nonprofits to ask for the social security number of their $250+ donors. Is this true? Why would they do that?

Unwanted Advances by Donors

Dear Kim, I am a 26-year-old woman, and I hope I don’t sound arrogant, but I am fairly attractive. I am the development associate at my organization. My boss is the development director and we work closely with the director of communications. Recently we had a “donor appreciation” event and one of our largest donors […]

Best Time to Send an Appeal Letter

Dear Kim, When is the best time to send an appeal by mail? I have read many articles and studies and they all suggest different months for different reasons. ~A simple question Dear Simple, The best time to send an appeal is when it is ready. And when should you get the appeal ready? When […]

A Kind & Common Sense Approach to Donor Relations

Dear Kim, I solicited many of my personal contacts for my organization a couple of years ago. About ten of them gave, and of those ten, two or three have continued to give in response to appeals from my organization without any follow up from me. This year I signed up to follow up with […]

The Psychology of Fundraising Goals

Dear Kim, My organization is in the middle of our fall campaign and each staff and board member has committed to reaching individual goals.  I was close to reaching my goal last week and entered some “offline” donations to my fundraising page. Then I remembered that I had just sent out a couple of email […]