Category: membership

From Zero to Sixty: How People’s Action Institute and People’s Action Built a Strong Individual Giving Program

Learn how People’s Action Institute and People’s Action grew their base of supporters through various strategies—expanding their grassroots fundraising income by leaps and bounds.

Navigating Race & Class Dynamics in Fundraising

Learn how Community Coalition in South Los Angeles built internal support for launching their membership program, using “Race Retreats” for staff to explore their relationship with money and overcome their hesitancy to ask their working class Black and Latinx constituents to invest financially in the work.