Dear Kim Q&A Column Archive
April 2005
USING EVITES FOR FUNDRAISING EVENTS
Hi Kim:
A board member is hosting a house party in her home this spring.
A host committee is identifying prospective donors to invite,
and we’re hoping for donations of $250-500--we’re
only three years old but believe that we may achieve this. Can
we use Evites in addition to printed invitations, or will this
turn people off? This will be casual, intimate party (hors d’oeuvres,
wine for 70 people) but will also draw people of different generations
(and tech capability). Should I send some people Evites and
others printed invitations? A couple of the younger board members
requested that this for efficiency and also suggested we ask
for donations on the Evite. Please tell me what the best decision
given that this is a fundraiser.
Virtually Confused
Dear Confused:
Evites are fine. One of my students just threw a house party
and raised almost $5,000. She only used Evites. In fact, the
prevailing wisdom of one class of graduate students I just taught
is that “no one uses paper invitations anymore.”
I’m not going to go that far, but I do think this is somewhat
generational and depends on the audience’s comfort level
and familiarity with technology. Presumably your host committee
knows who they are inviting and whether an Evite or a paper
invitation makes sense.
A final note: the thank you notes should always be paper and
sent by snail mail.
Good luck!
—Kim Klein
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