Dear Kim Q&A Column Archive
February 2007
BREAKING GEOGRAPHIC FUNDING BOUNDRIES
Dear Kim:
I am the development director of a human services agency with
sites throughout a large state. My problem is finding foundations
interested in giving money to programs out in the county, and
not in the metropolitan areas. Some funders limit giving to this
metro area, while others give only to another one, but a large
part of our service is provided outside anyone’s geographic
area. Our city programs are well funded and our county programs
are dying on the vine.
--Up a Creek Without a Grant
Dear Creek:
Two suggestions: first, forget foundations as a source of funding.
They give away very little in the scheme of things. In the last
several years, only about 10% of private sector money came from
foundations, whereas 85% came from individuals and the remaining
5% from corporations. I suggest you focus your fundraising efforts
on the individuals who live in and around the service areas of
your various programs. Consider forming volunteer fundraising
committees to help identify individuals who would be interested
in what you do. Although more work at first, people will be a
more constant and easier source of funding than foundations.
In addition, you can approach small businesses, service clubs
and houses of worship in your community to ask for support.
Second, if you refuse to forget about foundations, go to the
foundations in the metro areas that you describe and tell them
(nicely but firmly) that their policies of not giving outside
of their zip codes are unfair and punitive to people living only
a short distance away from the city, and needing your service
as much as the city dweller. Some foundations are unable to change
their geographic guidelines, but others may be willing to, or
may be willing to figure out a way to help you. If a foundation
cannot fund you simply because you are outside their geographic
scope, ask them to find funding for you from someone else. Don't
be afraid to be assertive with foundation staff. They are supposed
to partner with you in making the world a better place to live.
(For more information on seeking foundation funding, check out Grassroots
Grants: An Activist’s Guide to Grantseeking by Andy
Robinson. Several chapters of that book are reprinted online
and the book itself can be purchased through Jossey-Bass/Wiley.)
Finally, since your organization is a human service agency,
join with other social service groups in putting pressure on
local and state government to help you. There are few, if any,
social services that should be paid for entirely by the private
sector.
Good luck.
--Kim Klein
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