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Workshop and Plenary Descriptions
Workshop Levels:
1: New to fundraising (
less than 1 year of experience)
2: Experienced fundraiser (1-3 years experience)
3: Advanced fundraiser (4+ years experience)
Audience:
A: Organizers/Program Staff
B: Development/fundraising staff
C: Board members and grassroots leaders
D: Executive Directors
E: Everyone, all of the above
Spanish translation will be provided at many
workshops and all plenary sessions. Those sessions that will
be simul-translation are indicated by the words “(Spanish
and English)”
Friday August 4 Opening Keynote 9:00-10:30am (Spanish and
English)
Money, Happiness, Social Justice and the Future
Money is critical to creating the future we want, so our fundraising
must have social justice woven into its very fabric. Kim
Klein and Sonya Garcia Ulibarri will describe how fundraising
must lead our work for change and how to make money our ally
in shaping our future.
Sonya Garcia Ulibarri, Executive Director, Grassroots Institute
for Fundraising Training
Kim Klein, Publisher, Grassroots Fundraising Journal
Friday August 4 Workshop Sessions
Session A: 10:45am – 12:30pm
Track: Boards and Fundraising
Boards That Work: Effective Board Development (Spanish
and English)
Effective boards are possible! This interactive workshop will
consider the roles and responsibilities of nonprofit boards
and explore strategies for building boards that fundraise,
provide thoughtful leadership, and promote your organization’s
mission and vision.
Download Workshop Handouts:
Board
Fundraising Commitment Form (Word format 76kb)
Board
Roles and Responsibilities (Word format 68kb)
Spanish Board
Roles (Word format 1.3mb)
Spanish
Commitment Form (Word format 756kb)
Level: 1-2 Audience: C
Aspen Baker, Executive Director, Exhale
Ellen Wu, Board Treasurer, Exhale
Track: Fundraising History and Politics
The Outsider’s History of Philanthropy
A new lens on philanthropic history explores the nonprofit
system as a tool to control women and people of color while
protecting the wealthy and relieving government of its responsibilities
to its people. Learn what it really means to be tax-exempt
in this entertaining and participatory workshop.
Level: 1-3 Audience: E
Rebecca Johnson, Lead Organizer, Cooperative Economics
for Women
Track: Fundraising Skills and Practice
The Accidental Fundraiser: An Introduction to Grassroots
Fundraising (Spanish and English)
When you’re just starting out, you don’t even know
what you don’t know. If you’re not sure what the
first steps are in creating a successful fundraising program,
this workshop is for you. You’ll learn the basic, underlying
principles that govern all fundraising and you’ll be
on your way with new ideas, new energy and a better sense of
direction!
Level: 1 Audience: E
Stephanie Roth, Editor, Grassroots Fundraising Journal and
co-author, The Accidental Fundraiser: A Step-by-Step Guide
to Raising Money for Your Cause.
Fundraising for Organizers
The integration of fundraising and organizing strengthens both.
We will discuss why and how this happens, then look at common
mistakes organizers and fundraisers make and how to avoid
them in order to build stronger fundraising and organizing
campaigns. Organizers will leave with practical tips for
taking advantage of fundraising opportunities within their
organizing work.
Level: 1-2 Audience: A
Mike Roque, President, Adobe Consulting
Track: Giving Money: The Flip Side of Fundraising
Models of Giving in Communities of Color
What is different about philanthropy in
communities of color and indigenous nations? How has the
definition of “philanthropist” expanded?
The founder of one of the earliest Native foundations and the
organizer of the first Hmong women’s giving circle share
the successes and challenges of advancing self-determination
in their communities.
Level: 1-3 Audience: E
Moderator: Aparna Shah, Development Director, Asian Communities
for Reproductive Justice
Panelists:
Barbara Poley, Executive Director, Hopi Foundation
Mala Thao, Community Asset Builder, Asian Americans/ Pacific
Islanders in Philanthropy.
Track: Making It Work: Fundraising Systems
Financial Statements Made Easy (Really!)
Ever wish you could get a grip on your organization’s
finances? You can! You’ll learn how to use an income
statement, a balance sheet, and a variance report to gauge
your organization’s financial health. Easy-to-use handouts
are designed to reinforce your new skills back in the real
world.
Level: 1-2 Audience: E
Sojeila Maria Silva, Fiscal Fitness Program Manager, Northern
California Community Loan Fund
Track: New Models for Social Justice Groups
Who’s Up Next: Generational Changes
in Leadership
How can we prepare for the departure of long-term leaders and
support a new generation of leadership? This workshop discusses
the differences between Baby Boom and Generation X leaders,
explores organizational models for successful leadership
transitions to a new generation, and examines the impact
of generational change on fundraising.
Download
Workshop Handouts:
What’s
going on for Generation X and the Baby Boomers? (Word format
104kb)
Case Scenario (Word
format 26kb)
Level: 1-3 Audience: E
Helen S. Kim, Consultant and Team Member, Building Movement
Project
Frances Kunreuther, Director, Building Movement Project
Emery Wright, Program Director, Project South
Friday Debate: 1:30-2:30pm (Spanish and English)
Foundations vs. Grassroots Fundraising—Let
the Battle Begin!
Two diverse teams of debaters will go head-to-head to settle
once and for all the ancient struggle between grantseekers
and grassroots fundraisers. A provocative, no-holds-barred
post-lunch debate on one of the most relevant topics for social
justice groups today.
Moderator: Sung E Bai, CAAAV: Organizing Asian Communities
and Domestic Workers United
Foundation Debate Team:
Christine Ahn, Board Member, National Committee for Responsive
Philanthropy
Gary Delgado, Founder and Former Executive Director, Applied
Research Center
Jan Masaoka, Executive Director, Compass Point Nonprofit
Services.
Grassroots Fundraising Debate Team:
Dolores Garay, Consultant
June Rostan, Lead Community Organizer, Voice@Work, AFL-CIO
Luis Sanchez, Executive Director, Inner City Struggle
Track: Boards and Fundraising
Board Strategies: Overcoming Fears of Fundraising (Spanish
and English)
This workshop is part fundraising therapy, part strategy. We
will talk together about the fears of and barriers to fundraising
and explore tools to help ourselves and our Boards create a
fundraising workplan that is manageable and tangible and that
reflects the values of our organizations.
Level 1-2 Audience: E
Kimberly Aceves, Executive Director, Youth Together
Aparna Shah, Board Member, Youth Together
Track: Fundraising Skills and Practice
Dive Into Development Planning
There are four parts to fundraising…plan, plan, plan,
and work your plan! Learn the steps to creating a successful
development plan. We’ll assess your current situation,
taking stock of outside factors, examining cash flow, assigning
responsibility, and more! Bring your current income and expense
statement. Dive into development planning…the water’s
fine!
Download
Workshop Handout (PDF format 1mb)
Level: 1-2 Audience: E
Russell Roybal, Director of Movement Building, National
Gay and Lesbian Task Force
The Personal Touch: Cultivating and Upgrading Donors
A workshop for people who have done some individual donor fundraising
but want to go to the next level by developing a stronger
major gifts program. We’ll discuss strategies for cultivating,
involving, and soliciting donors for larger gifts. Topics
include donor involvement and recognition, research, and
planned giving.
Download Workshop Handouts:
Donor
Dialogue Continuum (Word format 27kb)
Donor
Bill of Rights (PDF format 27kb)
Stewardship
Plan (Word format 31kb)
Level 1-3 Audience: E
Byron Johnson, CFRE, Projects Director, CompassPoint Nonprofit
Services
Raps That Raise Money: Fundraising at Any Gathering (Spanish
and English)
Making a fundraising pitch at a special event, house party,
or other gathering is a far more effective technique to raise
money than “passing the hat.” In this workshop
you will learn practical tips for preparation, making the pitch,
and following up to increase your event fundraising by $1,000–$10,000.
Download Workshop Handouts:
Event Pitches (Word format 45kb)
Gift
Chart (PDF format 84kb)
Worksheet (Word format 49kb)
Level: 1-2 Audience: E
Mark Toney, Executive Coach
Track: Making It Work: Fundraising Systems
Getting the Word Out: Communications and Fundraising
What is communications and how does it fit into fundraising?
How can a small, overworked development staff create an effective
communications strategy that enhances fundraising? How do
you build fundraising into your overall communications plan?
You’ll leave this workshop with practical tools on
how to become better known in your community (and the world!)
through communications planning.
Level: 1-3 Audience: A,B,D
Diana Ip, Co-Director, SPIN Project
Selecting the Right Donor Database
The right donor database can help you identify, cultivate,
solicit, thank, and steward your donors. The wrong one can
drive you insane. How do you find the right database? This
workshop will discuss how to identify your needs and how
to select a database that fits.
Download
Workshop Handout (PDF format 315kb)
Level: 1-2 Audience: B,D
Robert Weiner, President, Robert L. Weiner Consulting
Raising Money with Email
An interactive, to-the-point, unpretentious, useful and fun
workshop, loaded with practical advice and real world examples.
Come with your questions, leave with the real deal: answers
and recommendations about how your organization can make
the most of your e-mail program.
Download
Workshop Handout (PPT format 10.4mb)
Level: 1-3 Audience: ABD
Madeline Stanionis, Consultant
Friday August 4 Afternoon Plenary – 5 – 6pm (Spanish
and English)
End-of-Day Wrap-Up
Facilitated by Kim Klein, Publisher, Grassroots Fundraising
Journal
Saturday August 5 Morning Plenary – 9:00-10:30am
(Spanish and English)
Going Grassroots: Creating Change through Fundraising
Why should you care about how your organization
is funded—not
just whether it has the money to operate? Although many organizations
try to connect their fundraising to their social justice values,
this process can be challenging. This session explores how
social justice can and should influence our approach to fundraising.
Keynote Speaker: Jerome W. Scott, Director, Project South
Respondents:
Sister Carmen Barsody, Co-Director, Faithful Fools Ministry
Reverend Kay Jorgensen, Co-Director, Faithful Fools Ministry
Nancy Otto, Consulting Associate, Klein and Roth Consulting
Moderator: Dahnesh Medora, Program Director, National Community
Development Institute
Saturday August 5 Workshop Sessions
Session C: 10:45am-12:30pm
Track: Boards and Fundraising
How Grassroots Boards Can Raise Money (Spanish and English)
In many grassroots organizations, boards are elected by and
from the membership. This workshop explores the advantages
and challenges of working with this type of board and looks
at effective fundraising strategies for grassroots boards,
along with models of short- and long-term board recruitment
and development.
Level: 1-3 Audience: E
Sara Mersha, Executive Director, Direct Action for Rights
and Equality
Track: Fundraising Skills and Practice
Feeding the Youth Movement: Grassroots Fundraising in Youth
Organizations
A panel discussion on grassroots fundraising tactics for youth
and youth organizations dedicated to social justice work. The
panel will provide concrete examples of successful tactics
and insight on using grassroots fundraising to engage youth
and strengthen organizational culture and commitment to social
change values.
Level: 1-3 Audience: E
Moderator: Santy Salazar, Coalition Leader, Youth Together
Panelists:
Tracy Benson, Co-Founder and Board Member, Asian Freedom
Jonathan Peck, Director, Project Yes, Southwest Youth Collaborative
Gabby Perez, United Students Alumna, Inner City Struggle
Ari Ruiz, United Students Youth Member, Inner City Struggle
How to Build Your Donor Base on a Shoestring
Your organization benefits many people. How do you convince
them to contribute? Explore affordable ways to identify prospects,
recruit new donors, and encourage the ones you have to give
more. The workshop focuses on practical approaches, immediate
results, and success stories from fellow participants.
Download Workshop Handouts:
Agenda & handouts (Word format 56kb)
Audience
to Technique Chart (Word format 56kb)
Setting
Goals (Excel format 12kb)
Level: 1 Audience: E
Ellis M.M. Robinson, Author, The Nonprofit Membership Toolkit
Selling Social Change: Capitalism for Anti-Capitalists
(Spanish and English)
Nonprofits across North America are developing and selling
goods and services that support their missions and discovering
strategies for educating their communities, activating their
constituents, and expanding their budgets. If you're looking
for options beyond grants and donor fundraising, come learn
more about how you can earn money from your mission.
Download Workshop Handouts:
Beyond
t-shirts (Word format 28kb)
Income
sources for nonprofits (Word format 28kb)
Top
tips - earned income (Word format 28kb)
Worksheets
- earned income (Word format 60kb)
Spanish (PDF format 120kb)
Spanish
- beyond t-shirts (Word format 28kb)
Spanish
- SSC article (Word format 56kb)
Spanish
- top tips earned (Word format 32kb)
Level: 1-3 Audience: E
Andy Robinson, Author, Grassroots Grants:
An Activist’s
Guide to Grantseeking and Selling Social Change (Without
Selling Out): Earned Income Strategies for Nonprofits
Special Events: More Money, Less Risk
What makes a special event special? Learn how to choose the
right event for your kind of organization, your leadership,
your community, and your values. Take home a planning tool
to raise more money, build the buzz, have more fun, and avoid
common mistakes.
Level: 1-3 Audience: E
Joan Flanagan, Author, Successful Fundraising: A Complete
Handbook for Volunteers and Professionals
Track: New Models for Social Justice Groups
The Future of Boards
Even with good intentions, many boards are not living up to
basic expectations of governance and support. We need better
ways to work with boards to generate leadership and contributions
of time, expertise, and money. Join us for a provocative
discussion on how board role, composition, and process are
being reinvented.
Level: 1-3 Audience: E
Download
Steve Lew Workshop Handout (Word format 232kb)
Download
Pat Bradshaw Workshop Handout (PPT format 189kb)
Steve Lew, Senior Project Director, Compass Point Nonprofit
Services
Pat Bradshaw, Associate Professor, Organizational Behavior,
York University (Canada)
Track: New Models For Social Justice Groups
From Turf Wars to Unity: Organization-Building vs. Movement-Building
A panel of representatives from grassroots organizing and advocacy
groups will discuss ways to move beyond competitive divisiveness
over seemingly scarce funding and toward a more holistic
and strategic long-term approach to raising money—for
both our organizations and our movement.
Download
Workshop Handout (PPT format 700kb)
Level: 1-3 Audience: E
Moderator: Sujin Lee, Alliance-Building Director, Movement
Strategy Center
Panelists:
Aspen Branch-Moore, Development Director, People Organized
to Win Employment Rights
Barbara Brenner, Executive Director, Breast Cancer Action
Mike Chavez, Communications Director, Californians for Justice
Track: Fundraising History and Politics
The Indispensable Public Space: Reclaiming the Commons
Air, water, schools, bandwidth are all part of "the commons"—space
that belongs to all of us but is becoming increasingly privatized
for the use of an elite few. What issues are involved in protecting
the commons? And what does this have to do with fundraising?
Download Workshop Handouts:
Scenario
on Water (Word format 19kb)
The commons (Word format 55kb)
Level: 1-3 Audience: E
Kim Klein, Publisher, Grassroots Fundraising Journal and
author, Fundraising for Social Change
Robby Rodriguez, Executive Director, Southwest Organizing
Project
Thinking Globally: “Another
World is Possible” (Spanish
and English)
Over the past 5 years the World Social Form has gathered the
world’s worker, peasant, youth, women, and oppressed
peoples to construct a counter-vision to the economic and political
elites of the World Economic Forum held in Davos, Switzerland. Next
year, Grassroots Global Justice and others will help organize
a regional forum—the US Social Forum. Grassroots
community-based organizations represent a growing sector, but
are severely under-resourced. This lack of political strength
demonstrates the clear need for greater convergence among progressives
and for spaces in which progressives can begin to come together
and articulate our vision for “another world.” For
people wanting to attend the US Social Forum, or interested
in understanding the role these world wide gatherings can have
on all our work.
Download Workshop Handouts:
Agenda
Headlines (PDF format 68kb)
Globalization
Timeline (PDF format 1.1mb)
Structure (PDF format 56kb)
Todays
Globalization (PDF format 76kb)
Workshop
Notes (Word format 104kb)
Level: 1-3 Audience: E
Emery Wright, Program Director, Project South
Track: Fundraising Skills and Practice
Fundraising in Immigrant Communities (Spanish and English)
Staff, community, and board members from organizations based
in immigrant communities in the U.S. will share their strategies,
experiences, and lessons for grassroots fundraising in immigrant
communities in the current political and economic climate.
Level: 1-3 Audience: E
Download Workshop Handouts:
Andrea Lee Handouts (Word format 28kb)
Andrea
Lee Quinceañera Campaign (Word format 28kb)
Moderator: Francis Calpotura, Executive Director, Transnational
Institute for Grassroots Research and Action
Panelists:
Laila Al Marayati, Board Chairperson, KinderUSA
Jennifer Godinez, Associate Director, Minnesota Minority
Education Partnership, Inc.
Andrea Lee, Co-Director for Development and Administration,
Mujeres Unidas y Activas
Lydia Lowe, Executive Director, Chinese Progressive Association
Make that Ask! A Major Donor Clinic
To have a successful major donor program you need to find good
prospects, build a fundraising team, develop relationships
with your donors, and be prepared to ask for a gift. This
workshop will offer tools for increasing your major donor
program and give you a chance to practice making an ask.
Download Workshop Handouts:
Asking
For Money (PDF format 88kb)
Donor
Rating Small Orgs (PDF format 88kb)
Level: 2-3 Audience: E
Katherine Acey, Executive Director, Astraea Lesbian Foundation
for Justice
Track: Giving Money: The Flip Side of Fundraising
Donor Panel: Demystifying Today’s
Donor
A panel of social justice donors from diverse income levels
and backgrounds will discuss their giving strategies, how
their giving reflects their politics, and what organizations
can do to raise more money from people like them.
Download Workshop Handouts:
Mike Gast flyerfront (PDF format 1.1mb)
Mike Gast flyerback (PDF format 740kb)
Mike Gast Movement Generation Support Committee (Word format 33kb)
Mike
Gast Donor organizing chart (PDF format 100kb)
Mike Gast MMMC2006 (JPG format 195kb)
Level: 1-3 Audience: E
Moderator: Cristy Chung, Consulting Associate, Klein and
Roth Consulting
Panelists:
Mike Gast, Donor-Member, Resource Generation
Gil Gerald, Gil Gerald & Associates
DeeDee Nguyen, Development Officer, East Meets West Foundation
Track: New Models for Social Justice Organizations
Creating a Culture of Fundraising in Your Organization
What does it take to embrace fundraising as a key element of
an organization’s mission? Panelists will share their
experiences—and challenges—of creating an integrated
approach to fundraising and program work and discuss successes
in building strong donor programs.
Level: 1-3 Audience: E
Moderator: Sonya Garcia Ulibari, Executive Director, Grassroots
Institute for Fundraising Training
Panelists:
Ozawa Bineshi Albert, Campaign Director, SAGE Council
Solomon Rivera, Executive Director, Californians for Justice
Anne Tapp, CEO/Executive Director, Safehouse Progressive
Alliance for Nonviolence
Integrating Social Service and Social Change
Can nonprofit service organizations also work for social justice?
This interactive session will examine how service groups
can integrate social change values and activities into their
work. Presenting examples from the work of the Building Movement
Project, we will explore working with staff, building constituent/client
involvement, and implementing new strategies.
Download Workshop Handouts:
Social Service Social Change Presentation (PPT
format 248kb)
The
Transformation Process (Word
format 109kb)
Theory
of Social Change Instructions (Word
format 18kb)
Theory
of Social Change Worksheet (Word
format 63kb)
Level: 1-3 Audience: E
Linda Campbell, Consultant, Building Movement Project
Frances Kunreuther, Director, Building Movement Project
Caroline McAndrews, Program Associate, Building Movement Project
Saturday Closing Session 3:45-4:30pm (Spanish and English)
Bringing It All Together and Taking It Home
A spirited summary and collective brainstorming of next steps
in bringing what we’ve learned back to our organizations
and communities.
Closing speaker: Priscilla Hung
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