Tag Archives: upgrading

When Can We Ask Monthly Donors for Special One-Time Gifts (and to Upgrade)?

Our organization has been having discussions about whether and how we can approach monthly donors, particularly those who are already giving $100+ per month, to discuss an extra single gift or an increased monthly gift. We are looking to develop a protocol about this so our development team has some guidance. Do you have any advice?

The Importance of Upgrading

How can we keep donors motivated to give? When is it appropriate and how often should we ask donors to give more? Kim Klein answers these questions and more in this updated version of her classic article.